Types of Artificial Intelligence: Complete Guide (ANI, AGI, ASI) and practical examples

Moveo AI Team

November 5, 2025

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🏆 Leadership Insights

Artificial Intelligence is already a foundational part of daily life, from the moment you wake up until you go to sleep. It’s the system that recommends your next series on streaming platforms, plots the fastest route on your GPS, and secretly optimizes the performance of millions of companies.

But its integration is now moving from operational support to a position of strategic influence.

A recent headline illustrates this shift: "UAE announces government reshuffle, integrating AI as a consultative cabinet member". The United Arab Emirates appointed an AI system to an advisory role within its cabinet. The question for leaders is: can this integration genuinely optimize governance and provide impartial, data-driven insights? Or does it open the door to new security vulnerabilities and challenges in accountability?

Regardless of the answer, the message is clear: AI is no longer a futuristic promise, it is here, dominating the entire world, and is now taking on high-level political roles.

This reinforces the importance, now more urgent than ever, of understanding the different types of Artificial Intelligence, how they work, and, most importantly, their real impact on your business and our society.

Just as there are different types of cars (from economy to sports, from electric to gas), there are different types of AI with completely distinct capabilities, goals, and transformation potential. This article explores these classifications.

Classifying AI types by their capability

Classifying AI types by their capability

The most fundamental and educational way to classify AI is by its capability level. Think of it as the evolution of the species: where AI is today, and where it (perhaps) will be in the future.

The vast majority of the systems we use and see today fit into the first category. The other two, for now, are theoretical but define our research and development journey.

1. Artificial Narrow Intelligence (ANI)

If you use a smartphone, a voice assistant, or ChatGPT, you are interacting with Artificial Narrow Intelligence (or "Weak AI").

  • What is it? It is the only type of Artificial Intelligence that actually exists and is in large-scale use today. The term "Narrow" (or "Limited") does not mean it is bad, but rather that it is specialized. It is designed and trained to perform a single task or a restricted set of tasks extremely efficiently.

  • The analogy: think of ANI as a highly specialized expert. It is the best in the world at one thing, but it cannot do anything outside its specialty. A GPS is highly effective at giving you directions, but it cannot write a sales email.

  • Examples:

    • Virtual Assistants: Siri, Alexa, Google Assistant (Excellent at understanding voice commands and executing pre-programmed tasks).

    • Recommendation Systems: Netflix, Spotify, Amazon (Perfect for analyzing your history and suggesting the next content or product).

    • Autonomous Cars: They are specialized in driving, but cannot perform tasks outside that domain, like cooking.

    • Generative AIs (ChatGPT, Midjourney, Gemini): Although they seem "intelligent," they are limited to their task (generating text, image, code) and do not possess consciousness or the ability to generalize knowledge outside their training. The UAE's AI consultative member is a prime example of ANI applied to a complex task (governance and policy analysis).

2. Artificial General Intelligence (AGI)

This is the type of AI often depicted in science fiction: an AI that thinks and learns like a human being.

  • What is it? Artificial General Intelligence (AGI or "Strong AI") is a theoretical concept. It would be a system with the capacity to comprehend, learn, and apply its intelligence to solve any intellectual problem a human can solve. It would have consciousness, self-awareness, and the ability to transfer learning from one domain to another.

  • The analogy: think of it as an adaptive learner. It could learn to drive a car, write code, cook, and negotiate a contract autonomously and competently.

  • Current status: It does not exist yet. Researchers continue to work, but the creation of an AGI is the central goal of advanced AI research.

Where are we technically today?

While AGI remains theoretical, the progress towards it is accelerating. Modern Large Language Models (LLMs) such as GPT-5, Claude, and Gemini demonstrate early traits of generalization: the ability to apply knowledge across domains. Emerging research in world models, multimodal reasoning, and agentic architectures (AI systems that plan, reflect, and act autonomously) suggests we’re moving from narrow pattern recognition toward adaptable learning systems. These advances don’t yet make machines “conscious”, but they represent the technical bridge between today’s ANI and tomorrow’s AGI.

3. Artificial Superintelligence (ASI)

The final and most speculative stage of AI.

  • What is it? Artificial Superintelligence (ASI) is theoretical and describes an AI that not only matches human intelligence but surpasses it in all aspects, including creativity, problem-solving ability, and social skills.

  • The analogy: think of it as a mind that can achieve a thousand years of human scientific progress every second. Its processing and learning capacity would operate on a scale far beyond human comprehension.

  • Current status: Pure speculation and the subject of much ethical and philosophical discussion about the future of humanity.

→ Learn more: The AI race is evolving, and a winning strategy must, too

Categorizing AI by what it does (and how it does it)

Beyond the capability level (ANI, AGI, ASI), the research community and the market also classify AI by its type of functioning. These are the categories you will most often hear about in technology and business projects.

1. Reactive Machines

These are the most basic AI systems. They can react to environmental stimuli in real-time, but they have no memory or capacity for continuous learning.

  • How they work: they are the most basic and oldest AI systems. They merely react to the current situation, with no memory of past experiences.

  • The analogy: consider a robotic chess player. It sees the board now and makes the best possible move, but it doesn't "remember" the move you made five games ago.

  • Example: IBM's Deep Blue (the program that defeated world champion Garry Kasparov).

2. Limited Memory

They are capable of retaining information for a short period to make immediate decisions and form the basis of ANI.

  • How they work: the majority of current AIs (ANI) fall here. They can retain information for a short period of time to make decisions in the immediate future. Learning is limited to the data provided during training.

  • The analogy: think of a focused driver. They remember where the last car was on the lane to make a safe overtake, but they won't remember it tomorrow.

  • Examples:

    • Autonomous Cars: They monitor the speed and distance of other cars and surrounding obstacles in real time.

    • Product Recommendation Systems: They use your recent purchase history to suggest something on your next visit.

Today’s state

Most of today’s breakthrough AIs, including Large Language Models (LLMs) and autonomous agents, fall within this Limited Memory category. Technologies like transformer architectures, reinforcement learning, and multi-agent frameworks allow these systems to retain short-term context, learn from recent interactions, and make adaptive decisions within a defined scope. Despite their impressive performance, they still lack true understanding or self-awareness. They “remember” patterns, not meaning.

3. Theory of Mind

This is a theoretical category that represents a significant leap in AI complexity.

  • How they work: this is a theoretical next generation of AI (it does not exist yet) that could not only process data and memory but also understand emotions, beliefs, intentions, and thoughts (the "mind") behind actions.

  • The impact: if achieved, it would open the door to much more meaningful interactions between humans and machines, allowing AI to handle complex negotiations, therapy, or teaching more empathetically.

  • The analogy: think of an AI Psychologist. It would not only hear your words but also understand the tone of voice, body language, and underlying emotions.

4. Self-Awareness

This system would be one that possesses consciousness of its own existence and internal state.

  • How they work: the final and most complex stage, equivalent to Artificial Superintelligence (ASI). It would be an AI that not only understands the world but is aware of itself, its own state, existence, and feelings.

  • The impact: this AI would have its own beliefs and desires, raising the biggest ethical and security questions for the future.

Current status: Extremely theoretical, a concept confined to theoretical science fiction.

The business impact: Why understanding the types of AI is essential

A strategic lens for leaders

Understanding the types of AI isn’t just academic, but a framework for strategy. Each capability level translates into a different business advantage:

  • ANI drives efficiency and automation, solving highly specific operational problems.

  • AGI (when achieved) will enable adaptive decision-making across contexts.
    ASI represents a future of unbounded optimization, which is powerful but ethically uncertain.

For executives and innovators, mapping initiatives to the right AI type ensures investment clarity: focus on deploying Narrow AI today while preparing for the transformative shift that AGI will bring.

The headline about the UAE's AI cabinet consultant shows us that Narrow AI (ANI) is already capable of performing high-value strategic tasks.

For businesses, understanding the available types of AI (especially Limited Memory/ANI) is the differentiator between staying relevant and being overtaken by the competition.

Here is how the types of Artificial Intelligence are impacting different areas:

Process optimization and decision making

Many AIs are highly specialized at analyzing data faster than any human.

  • Example (Financial Sector): a Limited Memory AI can analyze millions of transactions in real-time to identify fraud patterns, which is humanly impossible. This results in fewer losses and greater security.

  • Example (Debt Collection and Recovery): Moveo.AI demonstrated the power of this AI in the LATAM market by helping Mobi2buy double the effectiveness in debt recovery for a major Telco, generating over 200,000 conversations per month and ensuring the process is scalable and efficient.

Customer Experience and Automation

The growth of AI types in NLP (Natural Language Processing) has driven service automation.

  • AI Agents: conversational specialists (like Moveo.AI’s agents) resolve the majority of customer queries autonomously, freeing human agents for high-value cases. 

  • Personalization: Limited Memory AIs use customer history to personalize offers, communications, and even website design, increasing loyalty and conversion rates.

    • Alpha Bank Case: the bank transformed its customer service operations, achieving a 91% resolution rate with the Moveo.AI agent, which became a key communication tool, optimizing resource utilization and generating $100k in monthly savings.

    • Edenred Case: the company achieved a 75% saving in customer service costs, handling 4,500 conversations per month and reaching a resolution rate exceeding 90% through the implementation of Moveo.AI's conversational AI solution, ensuring a 24/7 omnichannel experience.

Innovation and Creation (Generative Artificial Intelligence)

A popular subcategory of ANI is Generative AI.

  • What is it? These are systems that create new and original content (text, image, code, music) based on training data.

  • Impact on Marketing and Design: a designer can use a Generative AI to create 100 variations of an ad in 5 minutes, instead of 5 hours.

Ethics and Security: The Governance dilemma

The case of the UAE's AI consultant raises a warning that every business leader must consider: accountability.

  • If the AI makes a mistake, who is responsible? In the UAE's case, the government needs clarity on whether the final decision is human or algorithmic.

  • The Risk of Bias: if the training data for an AI consultant has historical biases, it may inadvertently perpetuate those patterns. This highlights the "garbage in, garbage out" principle.

Master the types of AI and be prepared for the next era (which has already arrived)

From the living room to the government cabinet, Artificial Intelligence is rewriting the rules of the game.

Understanding the types of Artificial Intelligence, especially the distinction between the Narrow AI (ANI) we use today and the General AI (AGI) we are still pursuing, is not just an academic exercise. It is a strategic necessity.

If an AI can serve as a consultant in a government cabinet, imagine what the strategic use of the different types of AI can do for your sector and your business.

The key is to move beyond industry hype and the type of AI that makes the headlines. The real value lies in the application of Narrow Artificial Intelligence, the specialized expert that, when well-trained and ethical, can optimize, automate, and transform your business in ways that seemed impossible just a few years ago.

The revolution has already begun. Now that you understand the DNA of this technology, you are ready to lead it.

→ Talk with an AI specialist